"How to lure the biggest buyers"

New investors push bike business nationally with help from Shield

With the help of Shield, a quartet of savvy investors have joined multi award-winning entrepreneur Susan Achmatowicz to steer exciting growth in Country Lanes, Britain's leading active travel specialist.

Country Lanes cycle hire and tour bases will soon be appearing in Windsor Great Park and Beaulieu as the active travel business expands nationally. Richard Atkinson, Richard Hearn, Lars Thusen and Michael Bruce-Mitford are injecting funds and joining the Founder, Susan Achmatowicz, on the Board.

The parties were brought together by M&A firm Shield Corporate Finance. Achmatowicz said, "As an ex-banker myself, I can safely say that I have never seen such great value delivered in a corporate finance transaction before.." Read more..

Sweet temptation: how to lure the biggest buyers

Selling a company is enormously complicated and requires meticulous attention to detail. Douglas McNeill, a director at Shield, explains how to make your company so mouthwateringly irresistible, potential buyers will be drooling in anticipation! Read article (pdf format)..

About Shield

David Young formed Shield Corporate Finance a few years ago, to bring the divestiture skill-set he had assembled as JPMorgan's European Head of Sell-Side M&A, to the small-cap and mid market. Shield works across the transaction size spectrum, right down to £10m, with an emphasis on communicating the potential of a company for sale and generating and maintaining competition for it, to achieve remarkable results for shareholders.

We offer assistance for..

Owners & Managers

Private Equity Funds

Professional Advisors

Those considering an MBO

Watch a video case study where an initial offer was tripled for owner-managers

If you know someone who may need our advice, either now or at some time in the future, why not send them a link to www.shield.uk.com?